职场英语写作课
Business Writing自博洋翰林2012年从剑桥引进后,一直是名企必备的明星课程,在国内外职场英语写作训练方面首屈一指。埃森哲、马士基集团、苏伊士集团、诺马集团等世界500强企业均接受此课程培训,绝大部分学员在参加完培训后可以做到:
1. 语言精确;2. 句式丰富
3. 论点清晰;4. 论证有力
5. 逻辑严谨;6. 文体得当
适用水平:英语水平介于B1和B2之间的学员
课程优点:
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涵盖写作的每个技巧,从邮件及书信写作到报告写作,从遣词造句到文体选择
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强化写作练习,并配有高质量的答案范例
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教师的适时打分,并针对学员的需求及写作弱项提供反馈意见
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创新的教学资源,案例均来自真实的公司业务(包括:诺基亚、宜家、英国广播公司、联合利华等)
课程设置:
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本课程有12个单元和2个案例研究,每单元用4小时,每个案例分析用时2小时,合计52小时。
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每周建议2课时,每课时为50分钟。
授课形式:
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在企业客户会议室进行线下企业团培
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通过授课软件,进行线上小班授课
写作课程目录:
1. Introductions, requests, enquiries
Aims:
a. Introduce yourself in emails and letters
b. Consider greetings, opening lines and endings
c. Make enquiries/requests in emails and letters
2. Notes and minutes
Aims:
a. Practise and develop note-taking skills
b. Write minutes of meetings
c. Compare and evaluate different styles of meeting minutes
3. Invitations and letters
Aims:
a. Write invitations
b. Accept and decline invitations
c. Look at formats for business letters
4. Preparing a report
Aims:
a. Analyse what makes a report effective
b. Identify sections of reports
c. Find out about the process of writing
5. Making a case in a report
Aims:
a. Write the Introduction of a report
b. Consider the language for expressing objectives
c. Present information and describe data
6. Getting the tone right
Aims:
a. Find the right style for emails
b. Make sure the style is culturally appropriate
c. Apologise/thank in emails and letters
Case study 1:Kompleet Solutions
7. Making and responding to complaints
Aims:
a. Make complaints
b. Analyse the pattern for letters/emails of complaint
c. Analyse the patterns for responding complaints
8. The body of report
Aims:
a. Link your ideas
b. Build effective paragraphs
c. Use plain English
9. Negotiatingin writing
Aims:
a. Negotiate via email
b. Confirm agreement
c. Structure negotiating emails
10. The report concluded
Aims:
a. Consider the Conclusion section
b. Link the Findings, Conclusions and Recommendations sections
c. Look at the language for making recommendations
11. Making arrangements by email
Aims:
a. Set up meetings
b. Confirm and change arrangements
c. Check understanding and clarify meaning
12. Finishing a report
Aims:
a. Write an Executive summary
b. Ensure your writing has ‘skim’ value
c. Edit/check your writing
金牌老师:
郑健老师,博洋翰林商务英语课程金牌讲师,为马士基集团、朗讯 、海信集团、软控等世界500强企业讲授职场英语写作、口语和语法课程,赢得企业负责人和学员的高度评价。此外,郑老师拥有剑桥商务英语考官资质和多年的语言评测经验,善于将评测知识运用于课堂教学,有的放矢地解决学员语言发展问题。